We are looking for a candidate who is interested in driving the growth of NVIDIA GeForce RTX platform with mainstream consumers thru popular social platforms and influencers. We are searching for someone who can demonstrate a strong understanding of mainstream consumer insight and experience in social & influencer marketing.

The ideal candidate possesses a strong passion for new graphic technology and AI evolvement, a deep understanding of social media trends, a sharp marketing sense and a proven track record of driving successful marketing campaigns. You should be a creative problem solver with outstanding communication skills and the ability to collaborate optimally with cross-functional teams. Want to make a difference? Come join our team!

What you’ll be doing:

Develop RTX for AI marketing approach for mainstream consumers through popular social platforms and influencers.
Establish efficient collaboration model and build positive relationships with key China media platforms, including Xiaohongshu, Douyin and Bilibili. Find opportunities to create marketing campaigns that leverage platform resources.
Identify and build solid engagement with mainstream KOL/KOCs. Guide messages and content development with KOL/KOCs.
Solidify GeForce RTX brand superiority in AIPC market through effective marketing content generation on various media platforms. Drive RTX laptop to win consumer’s mind in AIPC era.
Analyze media performance metrics and assess the effectiveness of social campaigns, making data-driven decisions to optimize our strategies.
Keep up with the latest trends in China social media, mainstream audience demographics, marketing tactics, and content directions, including but not limited to platforms such as Bilibili, Xiaohongshu, and Douyin.
Align with regional Product and Sales teams. Work with Product team to develop proper contents for marketing usage
Liaise with HQ on marketing campaigns, programs and critical metrics.

What we need to see:

Bachelor's degree in marketing, business, and/or computer science. AI-related is a plus.
5-8+ years of experience in consumer marketing. AI, PC or consumer tech industries preferred.
Familiarity with China social media platforms like Bilibili, Xiaohongshu, Douyin, coupled with a solid understanding of graphics technology and AI.
Project management experience, excellent communication, prioritization, listening, and collaboration skills.
Understand marketing principles and channels.
Daring, driven, with a can-do attitude, and a thirst for learning and building marketing knowledge.
Pride in delivering excellent work, organizational skills, and multitasking prowess.
Flexible, adaptable, proactive, strong attention to detail, and a passion for learning and innovation.

Ways to stand out from the crowd:

Experience carrying out diversified marketing campaigns and social media/influencer marketing.
Understands how to engage with young consumers on social media.
Sharp sense on marketing and creative thinker.
Understanding of AI, artists, computer gaming.

NVIDIA is widely considered to be one of the technology world’s most desirable employers. We have some of the most forward-thinking and hardworking people in the world working for us. If you're creative and autonomous, we want to hear from you!

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